Our Brand Could Be Yr Life, the new LP from BODEGA, is a full ‘remake’ of an old band BODEGA BAY’s sole LP which was a self-released 33-track album from 2015. As described by the group, they approached this project like how a director might ‘remake’ one of their old films which meant writing several new songs and developing old ideas in new directions.
The result is striking like a bolt of lightning, with the album being an epitome of infectious energy captured in musical form. Every track on this record is a gem, with no room for filler as it propels listeners into a whirlwind of catchy melodies and pulsating rhythms. Musically it is also very broad — there’s a place for fidgety post-punk, art rock, dance punk, some neo-psychedelia and more.
Thematically, the band delivers a sonic manifesto that challenges societal norms and embraces the chaos of contemporary existence. Songs like “ATM” (which is also reflected on the cover art, crafted by the band’s Nikki Belfiglio) emphasize a significant observation about the transactional nature we’ve adopted both within the music industry and as a society and “Tarkovski” could arguably be their punchiest track to date (right next to the “Doers”).
Even further they go on the epic “Cultural Consumer” trilogy, which features the recurring character of their songs, a middle-class bohemian addicted to studying culture. It is BODEGA in a nutshell — a fun, provocative, smart and one-of-a-kind experience that stays with you forever after listening.
Stream below and buy the record here.
Acute Pop 